Use Case 03 · New York Fashion Week · Spring 2027

Amir Taghi, Spring 2027

A party in the 1970s, not a line of models along a wall. An original soundtrack and sonic atmosphere for Amir Taghi's Spring 2027 presentation at Casa Valle, during New York Fashion Week.

Client Amir Taghi
Collection Spring 2027
Event New York Fashion Week
Venue Casa Valle, New York
Date 11 September 2026
Our role Original soundtrack, sonic atmosphere

The brief

A collection where Persian heritage meets the elegance of Houston's Southern swans, presented in an intimate salon. Amir Taghi wanted the presentation to feel like a party, the kind his parents used to throw, or one of Halston's soirées at home in New York. The sound had to complete that mood.

Our role

The soundtrack and sonic atmosphere of the presentation, from concept to final mix.

The approach

We built the atmosphere as if someone were changing records through the evening: the needle dropping, the crackle of vinyl, fragments of conversation, songs flowing into one another. Joan Baez and Persian music sat side by side.

The sound followed the textures of the collection, from hand-set stone buttons to beaded lace and botanical prints. Mix and master by Dan Lemon.

In his words

"I wanted the sound to feel lived in and imperfect, like music already playing when you walked through the door."

Amir Taghi, designer

Credits

Soundtrack and sonic atmosphere: Maison Sonor
Mix and master: Dan Lemon
Photography: Blake Nelson

See the presentation

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